trying to figure out how to do things
you've seen on other websites?
"Thank you, Vidya, for
the superb job you did on the message boards at www.ozpeopletrace.com.au
It reached well above my expectations, every part of the
system has obviously received considerable thought, and it
allows ease of operation at each function."
for investigating my services (and the website
add-ons I offer.) Here's a brief overview. And by the way, I'm
very personal when I work with people. When you
(or send me your phone number,) I'll get right back to you to chat
about what needs being done. If you need any website work
done, you'll find I'm really easy to work with... and I always
make certain I know exactly what you want, before beginning...
I have found that there are
several main things that you must have if you want a
successful website that gathers lots of attention and really gets
the word out. By working with dozens of clients, I have found what
works -- and what doesn't -- and what people need on their
Here's a list of some essentials:
- A periodical email
- Reciprocal Links
- A Tell a Friend button on
articles & pages
- Methods where visitors can
interact with you and your website
Now, you'll find lots of Internet
marketers wanting to sell you "quick fixes" to get your
website promoted more. But I've seen that most of these quick
fixes are a way for the promoters to make money themselves. The
only really successful way to develop your website and get it in
front of many visitors is to do the leg-work. (Actually,
that's probably true of most things that succeed.)
Assets For The Long-Term
All those items I've mentioned
above can require time and energy. But they are the things that
will gather the most results, and keep 'em coming. They're not a
one-time, shot-in-the- dark gimmick. They're assets for the
long-term. Without a strategy for the long-term, a site won't be
around for very long.
For example, I've got many
reciprocal links on my sites, and I get lots of visitors coming in
from those links (I track them.) This is something that doesn't go
away. Once you have links pointing at you from other sites, that's
a permanent thing.
But it's not something you can do
in one day. It requires focus and time to do the work. And some
database knowledge to keep track of who's linking to you and from
where, etc. And then publishing the links on your website.
Yes, it requires someone to work
at this. But the results you get are worth the time put in. A
hand-crafted set of reciprocal links are worth their weight, so to
speak. Every time-tested Internet expert will agree on that one.
Without some tools
to assist you in the links gathering process, you can find
yourself eating up hours and hours of your valuable time. I offer
a system called Max Links which
can save you a huge amount of time.
Newsletters Are Invaluable
To have a successful website, a
periodical email newsletter is practically essential. I have one
Wise News" and on another site, the "Awakening
Email newsletters are invaluable.
While serving as a communications tool, they get you many other
benefits, too. It's like tapping your subscribers on the shoulder
every couple of weeks (or monthly) and saying, "Hey. Remember
the basic "how-to" for newsletters.
Your subscriber list is a
goldmine for anything you might sell, too. I occasionally send
"Special Issues" with great offers -- which works well.
When a visitor comes to your
site, one of your main priorities has to be to get his/her
email address (as they subscribe to your email newsletter.) That
will enable you to keep reminding the subscribers that you exist,
and keep them coming back to your site, over and over.
Many newsletter publishers spend
vast quantities of time, maintaining their subscriber list. Adding
new subscribers, changing addresses, and deleting invalid email
addresses can take an incredible amount of time. So why not
install a subscription system on your website that frees you
totally, from any list maintenance? And makes the sending of
your newsletters as easy as filling in a form, and pressing a
button to send your news to all your subscribers? Max
List is how you do that!
Promotion by Word-of-Mouth
Every one of my newsletter
articles also has a button saying, "Like this article? Send
it to a friend!" Or a button (like the blue button above, on
the left) that says Tell A Friend About This Page. Go ahead and
click on it to see what happens...
And I get an email for every
article recommended. For tracking purposes. It's so much fun to
write an article and then watch as it gets sent all over the world
by people recommending it to their friends -- who then come and
visit your website.
And another way for visitors to
interact with your website is to leave comments on your articles
(or any pages.) I offer a system called Max
Comments. For every article you publish on your website, your
readers can leave comments about the article they've just read, at
the end of the article. When I installed Max Comments for my first
client, he got 324 new people in the first week! And his site
wasn't even known as a high-traffic site.
Now, what about selling your
products (or services) on your website? People have become
familiar and comfortable with using Shopping Carts on the
Internet. And my Max Shopcart
is an easy way for you to offer your customer that same facility.
Your payments can come from credit cards or checks (or you can
even process the orders offline, with your own equipment, if you
OK? I'm probably preaching to the
choir, here. You may already know this. All of these and a few
more are essential.
You can find products
here that you can install on your website by yourself, that will
accomplish all these things. Or you can ask an expert to
install them for you. Of course, if you're experienced with
installing database programs on your website, these will be easy
to install. (They're designed that way.)
For An Expert? *Ahem*
I wrote a lot of these website
add-ons because my clients needed them. These are real-life
solutions to real-life problems. Every one of them helps you solve
the puzzle of how to get more visitors to your site -- or how to
keep them there.
Here's my proposal to you: I
can offer the website add-ons for you to install yourself. Or
I can do it for you. OR I can offer you my
services as your webmaster, for whatever needs doing. This is
the way I develop new products -- by working with real people to
solve real problems. And then I pass on these tools to others. I
doubt you'll find anyone who can do these things faster than me.
(I've got time-in, so to speak.)
One of the points that I made
above is that these tasks can eat up your time. They're not
Internet freebies. But as long as they take time, why not use
someone who knows how to make use of that time, in the most
If you'd like me to do some
webmaster work for you, I suggest we work out a schedule for the
number of hours a week you'd like me to put in, on each category.
I charge a reasonable rate, consisent with industry standards.
OK? So that's my proposal. These
are things you need to do if you want to create a lot of
visitors and have an active community. And I'm the person who can
get all these things going for you.
The easiest way to contact me is
(also known as
you'd like to see some sites that I've worked on, let me suggest www.innerworkspublishing.com
All links on the links
page were gathered by me.
And also www.averi.com.
Her links page is here.
And you could look at the
And... well, you get